Module Catalogues, Xi'an Jiaotong-Liverpool University   
Module Code: COM304
Module Title: Portrayal of China in Western Media
Module Level: Level 3
Module Credits: 5.00
Academic Year: 2019/20
Semester: SEM2/SEM2
Originating Department: School of Film and TV Arts
Pre-requisites: N/A
To investigate the ways in which Western discourse on China has or has not changed through history

To reflect critically on how China is represented in Western discourses through a variety of print, visual and electronic media.

Learning outcomes 
A. describe a range of portrayals concerning China and locate them within particular contexts in writing and in the form of a seminar;

B. reflect critically on the cultural, geographical and linguistic identity of China by the ways in which China is portrayed;

C. account for differences in intercultural and intergroup perceptions relating to China and its population;

d. identify, evaluate and study primary and secondary sources of relevance to the portrayal of China across a range of media;

e. gain a basis in theoretical and historical understandings of representation to include but not limited to this history of colonialism in Asia and China, Orientalism, and contemporary social and political movements which effect changes in media representation of China;

f. analyse how Western-centric concepts of tradition and modernity inflect specific readings of China, ones which are often at odds with how many Chinese read their own culture and society.

Method of teaching and learning 
This module will be taught through weekly lecture and seminars, including film screenings, radio programmes (especially podcasts) and media articles.
Topics will typically include:

• Cultural difference in international communication

• Theory and approaches to representation

In addition to relevant theories and approaches, different forms of representation and portrayals by various media outlets (with a primary focus on western media) will be used as case studies to facilitate students’ understanding of mediated representations of and discourses around key aspects of China. These representations in Western media outlets include:

• The rise of China and its future

• Chinese philosophy, ethics and values

• The road to modernity and social transformation

• Chinese nationhood and everyday life

• Science and technology (Internet governance, cybersecurity law, and civil society)

• Chinese popular culture

• Chinese participation in global communication

• Trade war: China and US

Delivery Hours  
Lectures Seminars Tutorials Lab/Prcaticals Fieldwork / Placement Other(Private study) Total
Hours/Semester 26  13        111  150 


Sequence Method % of Final Mark
1 Essay 50.00
2 Media Project 50.00

Module Catalogue generated from SITS CUT-OFF: 1/23/2019 6:17:48 PM