This introductory four-week module delivered at the start of the MA in International Business and Global Affairs introduces students to the key debates in international business and management theory and practice that underpin subsequent modules on the programme. In effect, this module is designed to bring a student cohort with diverse disciplinary backgrounds and work experiences up to a ‘level playing field’. It examines the institutional and legal frameworks, as well as the global business environment, that govern international trade and investment flows and within which management decisions are taken and strategies formulated. Finally, this module develops study skills that will help students succeed on the assessed coursework components of subsequent modules on the programme.
A Understand multinational companies (MNCs) as distinct social, cultural, technological, economic and strategic entities relevant to the emerging global economy.
B Explain the nature of international production, and evaluate critically
the main theoretical approaches that explain why firms have become multinational.
C Compare and contrast various processes of control and coordination within MNCs.
D Evaluate strategic decision-making in an international context
E Understand the dynamics and constraints of managing internationally which arise from the macro-environment of international business.
F Develop writing skills
G Develop presentation skills
Bringing together traditional instruction methods and interactive and reflective modes of teaching, the module consists of lectures, seminars, and case study analysis.