Module Catalogues

Artificial Intelligence and Big Data in Society

Module Title Artificial Intelligence and Big Data in Society
Module Level Level 3
Module Credits 5.00
Academic Year 2021/22
Semester SEM2

Aims and Fit of Module

of AI and big data on privacy, labour and governance. Students will also be expected to consolidate their research skills and creative thinking by engaging with big data and AI-related issues.

Learning outcomes

A Demonstrate a historical understanding of AI and big data development
B Identify and interpret the core concepts, theories and debates related to emerging AI and big data technologies and their role in changing digital media industries, communication processes, and cultural and political life
C Investigate the applications of AI and big data in digital media and communication
D Critically evaluate the issues affecting consumers, citizens and governments brought about by the use and development of AI and big data in digital media and communication processes

Method of teaching and learning

Lectures
Seminars